New Roots is a non-profit organization that brings quality produce to underinvested neighborhoods by holding “fresh-stop” markets and distributing “shares” of fruits and vegetables. Their goal is for all people to have access to affordable, organic food year-round throughout Kentuckiana. Previously, New Roots was directly calling each individual shareholder to remind them of upcoming markets in their area. This process was laborious, and shareholders often forgot orders. Additionally, New Roots wanted to show shareholders the true cost of shares and provide a donation option.
Technology: Xamarin, C#, .NET Core, AWS, Microsoft SQL Server
New roots were the winners of our Launch initiative, so we knew they were up for the challenge. Together, we decided to create a mobile app that not only helped new shareholders sign up, but also reminded them to order and pick up new shares.
- Design and build a mobile app for both iOS and Android
- Remind shareholders of upcoming markets and orders
- Show the ideal share price per shareholder
- Add payment options through Credit Card, ACH, and SNAP
- Empower users to make donations
Launch is a non-profit initiative by Slingshot to build a mobile app for an organization in need, free of charge. New Roots was selected as the recipient of the initiative after an extensive application process, and the app will launch in May of 2020.
Hitting the Target
The New Roots app launched in November of 2020. The app is deployed to the Google Play and Apple store, and includes notifications for shareholders to remind them of upcoming markets, the ability to make payments and donations with the app, and a web based administration portal to manage in app content, shareholders, and orders.